Housing Market Ads Dashboard Overview — A Quick Tour
Tutorial 1 of 53 · 50 s
A quick tour of the Housing Market Ads dashboard, the page you see every time you sign in. We walk through the date range picker, the six summary tiles — impressions, clicks, click-through rate, cost per click, spend and balance — and the Delivery chart that plots impressions and clicks over time. Then we go through the left-hand menu so you know where campaigns, target audiences, conversion tracking, the Keyword Planner, billing and your account settings live. The figures come from a demo agency, Bangkok Prime Realty, running campaigns in Bangkok and Phuket.
In this tutorial you will learn
- How to change the reporting period with the date range picker
- What each of the six summary tiles means
- How to read the Delivery chart
- Where every section of the dashboard lives in the left menu
- Where to start a new campaign
Follow along: the steps
- This is your Housing Market Ads dashboard.
- Pick a period with the date range picker.
- Choose Last 7 Days.
- Impressions: how often your ads were shown.
- Clicks and CTR show how many people clicked.
- Spend is $10 per 1,000 impressions.
- Balance is what is left to spend, plus credits.
- The Delivery chart plots impressions and clicks per day.
- Campaigns lists every campaign and its results.
- Target Audiences define where your ads are shown.
- Conversion Tracking holds your pixel and delivery settings.
- Billing & Payments holds cards and transactions.
- Ready? Click New campaign to start.