How to Install the Conversion Pixel for Housing Market Ads
Tutorial 34 of 53 · 41 s
The Housing Market Ads conversion pixel tells you which ad clicks turn into enquiries on your own website. This tutorial creates a pixel for a website, copies the one-line snippet and explains where to paste it: on every page of your site that has an enquiry form. Once the snippet is in place, an enquiry sent by a visitor who arrived from one of your ads is reported back to your campaigns automatically — there are no events to configure, because every form submission on a page with the pixel counts as an enquiry.
In this tutorial you will learn
- Where the Conversion Tracking page is
- How to create a pixel for your website
- How to copy the snippet
- Where on your website to paste it
- Which actions are counted as conversions
Follow along: the steps
- Open your Housing Market Ads dashboard.
- Click Conversion Tracking in the left menu.
- Enter your website name.
- Click Create pixel.
- This one-line snippet is your pixel.
- Click Copy snippet.
- Paste it on every page with an enquiry form, e.g. in the site header.
- Enquiries from people who clicked your ads are then reported automatically.